As an investor you are constantly inundated with information: Where is the market heading, top 5 buys, top 5 sells etc. This clamour will increase in pitch as we approach the end of the year with predictions for which way the market is headed next year, it will roll in to it elections, status of large projects, weather predictions etc. and yet somehow there will still be several unanticipated events – some government falling, attack or sanction by the UN / USA and everything will be abuzz and different to the predictions anyway. This will all be exciting and exhilarating stuff, calling out to all investors to keep watching the latest updates. We have been saying for many years, it makes sense for the media to turn finance and investing into entertainment, to get more eyeballs and therefore advertising big bucks for them. Clearly, it is a self-serving purpose and they are not really doing you any favour.